About Mars Group

One holding. Three specialized companies. One standard.

We built Mars Group so clients never have to choose between specialists and accountability. One relationship, three disciplines, one quality bar.

Our Story

Who We Are

A holding company built by operators, not investors.

Mars Group began as a single fit-out contractor and grew — by client demand, not acquisition — into a three-company group spanning digital, procurement and construction. Each expansion happened because existing clients asked us to take on more of their delivery chain.

Today, Mars Digital, Mars FF&E and Mars Fit-Out operate as independently managed companies under one holding structure, sharing reporting standards, vendor vetting and client service protocols — so quality never depends on which company is in the room.

15+

Years in operation

3

Specialized companies

600+

Projects delivered

98%

Client retention

Our Companies

Three disciplines. One standard.

Each company operates independently in its field, sharing one management structure, one quality framework and one long-term vision.

Digital Marketing & Brand Growth

Mars Digital

Our brand-presence specialists — from visual identity to paid campaigns, we turn target audiences into real customers through a data-driven approach and measurable results.

  • Social Media marketing
  • Branding & designs
  • SEO & Ads
  • Content
go to mars digital

Furniture, Fixtures & Equipment Solutions

Mars FF&E

Our brand-presence specialists — from visual identity to paid campaigns, we turn target audiences into real customers through a data-driven approach and measurable results.

  • Furniture & Lighting
  • Curtains & Carpets
  • Artwork
  • Procurement
go to mars FF&E

Complete Interior Fit-Out & Execution

Mars Fit-Out

Our brand-presence specialists — from visual identity to paid campaigns, we turn target audiences into real customers through a data-driven approach and measurable results.

  • Design & Execution
  • Joinery
  • Glass & Metal
  • Ceilings & Flooring
go to mars Fit-Out
Mission & Vision

Built for the next decade, not the next invoice.

Mission

To give clients a single, accountable partner across brand, space and structure — removing the friction of managing multiple vendors on a single project.

Vision

To be the regional standard for integrated brand, procurement and fit-out delivery — recognized for consistency as much as craft.

Leadership

The people accountable for every project.

Omar El-Sayed

Omar El-Sayed

Group Chief Executive Officer

20+ years leading multi-disciplinary design and delivery businesses across the GCC.

Laila Haddad

Laila Haddad

Managing Director, Mars Digital

Former agency lead specializing in performance-driven brand systems.

Youssef Nasser

Youssef Nasser

Managing Director, Mars Fit-Out

Chartered engineer overseeing execution standards across every site.

Omar El-Sayed

Omar El-Sayed

Group Chief Executive Officer

20+ years leading multi-disciplinary design and delivery businesses across the GCC.

Laila Haddad

Laila Haddad

Managing Director, Mars Digital

Former agency lead specializing in performance-driven brand systems.

Youssef Nasser

Youssef Nasser

Managing Director, Mars Fit-Out

Chartered engineer overseeing execution standards across every site.

Global Vision

Regional roots, international standards.

Mars Group delivers to the same specification whether the client is a boutique hotel in the Gulf or an international brand entering the region for the first time.

Nova Hospitality
Aurum Group
Meridian
Cassia Hotels
Orbit Mobility
Azure Resorts
Levant Retail
Zenith Works